How a 16-Foot Pyramid of Milk Jugs Sells Water Conservation

It’s told through this precarious 16-foot pyramid of 136 one-gallon milk jugs: the average amount of water used per person, EVERY DAY, in Arizona.

And what do you think is the first thing we hear every time a passer by passes by?

“…there’s NO WAY I use that much water everyday.”

Wanna bet?

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